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Attention Ladies Over 40 Looking For A Realistic, Doable Fitness Plan:

Get Fit & Strong In Just 30 Minutes a Day With Support, Structure & Accountability That Makes Starting Over A Thing Of The Past!

Inside BFF Strong, you'll lose the inches, get strong, and feel amazing in your body with a plan that works for your fitness level and age so you can finally end the start-stop cycle!

3. Strong Circle Dark Purple



This isn't a quick fix or short-term promise. BFF Strong gives you the tools to show up consistently and build a fitness lifestyle so you can create a LASTING TRANSFORMATION THAT STICKS!


Structured Workout Plans That Match Your Fitness Level


Done in 30 Minutes With Simple Equipment


Form Videos With Modifications


Warm-Up & Stretch Routines Included


Community, Accountability & Support


Move Better, Feel Stronger, & Look Your Best!


Recipe Library To Support Your Healthy Lifestyle


Ask Questions & Get Real Time Coaching & Feedback

Hi, I'm Becky Fox!

And if you’re anything like me, you’ve struggled with your fitness


Like so many women I spent years overexercising and crushing my body in hopes of getting fit and lean. I’d do…


  • Hours of cardio to “burn off the fat”

  • Crazy intense exercises like 100’s of burpees in hopes of transforming my body

  • Tons of reps with a light weight “to get toned”


But what I didn’t realize, is that I was doing it all wrong!

These workouts weren’t making me stronger and transforming my body…


If anything I felt weaker, burned out, and exhausted.


It’s no wonder I repeatedly quit on myself and never maintained any of the progress I made!


And here’s what I learned that changed everything. When it comes to getting lasting results it’s not about DOING more. More cardio, more reps, more intensity. 


In fact, this attitude of more is the exact thing causing your body to waste away muscle (good-bye sexy arm tone ☹️), keep you stuck in a cycle of inconsistency, and causing your results to come to a screeching halt.


Outdated approaches like “just exercise more” are never going to allow you to achieve your strongest, fittest self. Let’s be real, how has it worked so far?


If anything it’s zapping your energy, strength and will to exercise!

Results happen by working smarter not harder.

And that’s the importance of having a structured strength training program, that will challenge you, but in the RIGHT way to sculpt and strengthen your body.


And it’s exactly why I designed the BFF Strong Fitness Program!


It’s what I’ve found to be the perfect balance of time, intensity, and progressive structure that gets you results and saves you time without dipping into the dangerous “overdoing” it zone that leaves you stuck on a hamster wheel.

So, if you’re a woman over 40 who wants to get strong for your active lifestyle from home with quick, effective 30-minute workouts WHILE reducing the risk of injury and burnout, you’re in the right place!

30 Mins + Results-Driven Metabolic Strength Workouts + Structured Plan = Results

How It Works


Progressive Strength Training Workouts

Every program inside BFF Strong includes 3-4 follow-along strength training workouts each week. 


The workouts are designed to save you time (done in just 30 minutes a day) and create progressive overload (a progressive challenge) over the course of the program so that you get noticeably stronger, leaner, and fitter!


Each video has a sound prompt and a quick break for easy transition between exercises. You also have the option to watch the video with music or without music.

Structured Workout Plan

The workouts are laid out in a calendar so you know exactly which workouts to do on which day. No more guessing or spending hours scrolling through Youtube or Reels trying to find your next workout (and hoping it will even be what you need to get results!).


Most programs include 3 or 4 strength sessions per week. It’s important you are able to commit to at least 3 days per week to see results from this program.


Additionally, you’ll receive a printable workout handout so you can take notes and track your weights to see your progress over time!

Form Videos With Modifications

Each workout comes with a walk-through demonstration that breaks down each movement with form tips and modifications. So even if you’re new to exercise or need to modify due to achy joints, you’ll feel confident doing the exercises and have options that work for your unique fitness level and body.


These are short 3-5 minute videos, that are quick to watch and that allow you to get the most out of the workouts. Additionally, if you prefer you can use the demo and the handout to do the workouts on your own if you prefer instead of the follow-along video.

Warm-Up & Stretch Routines

The workouts are spaced out to allow time for recovery in between workouts, because as I mentioned before, it’s not about pushing more & harder. Our bodies strengthen and sculpt in between the workouts and so allowing time for recovery is just as important as the workouts themselves.


And since flexibility is an important part of preventing injury and recovering from your workouts, every program includes follow-along warm-ups you can complete before your workouts to fire up those muscles and we also have a bonus stretch library with stretches ranging from 5 minutes to 20 minutes for post-workout cool-down or your active recovery days.


Form Videos With Modifications

Each workout comes with a walk-through demonstration that breaks down each movement with form tips and modifications. So even if you’re new to exercise or need to modify due to achy joints, you’ll feel confident doing the exercises and have options that work for your unique fitness level and body.


These are short 3-5 minute videos, that are quick to watch and that allow you to get the most out of the workouts. Additionally, if you prefer you can use the demo and the handout to do the workouts on your own if you prefer instead of the follow-along video.

But Wait There's MORE!!!

Support & Community

Not only will you get a structured workout program designed to get results, you’ll also get support and accountability inside the private Facebook community filled with like-minded women there to lift you up and support you on your journey!


Research shows that when we are surrounded by others that inspire us and hold us to a higher standard, it accelerates our results and helps us show up more consistently. It’s one of the secret keys to staying consistent, inspired and on track!


Guidance & Coaching

Additionally, chances are you’re going to have questions. Questions about the workouts or specific exercises. That’s why you’ll also be able to ask questions and get feedback anytime in the Facebook community group and get an answer from Becky. Plus, we’ll have a live coaching calls where you can ask questions and get additional inspiration and fitness tips to help guide you on your journey.


This isn’t just a workout program but a fitness-minded community where you’ll also get the guidance and coaching you need to be successful!

The BFF Strong is designed to help you get results in 3 areas:

#1 Get Strong!

Picture yourself being able to do all the fun fall activities like hiking or going for hayrides with the kiddos. Or just having more fun being active without being out of breath. It's your time to have the fit active life you deserve.

#2 Get Flexible!

Imagine being able to bend over to tie your shoes without worrying you're going to snap your hamstrings. Or wake up feeling less stiff in your neck, back, or legs! 

#3 Stay Consistent!

Say goodbye to overwhelm, burnout and constantly starting over. Get the support, community, and accountability you need to keep motivation high and FINALLY stop starting over!

Who's Your Coach?

Hey there! I’m Becky Fox, creator of BFF Strong and founder of Becky Fox Fitness!


Over the last 18 years in the fitness industry as a coach and trainer, I’ve tried all the things. Two a day workouts, hard core bootcamps, running half marathons, slim fast shakes, cutting carbs, eating plain boring food, and practically starving myself in order to get in shape. And while these things may have worked briefly, I found myself quickly burned out, exhausted and injured more times than I care to count! 


That is until I learned the power of short, effective metabolic strength training workouts that didn’t leave me beat up and drained. Metabolic strength training workouts are the most effective and efficient way to boost your metabolism, burn off fat long after your workout is over, and get stronger without the drain that comes with overly intense or cardio based workouts. 


And now at 41, I believe they are the key to sustainable results without banging up your body or zapping your energy! And that’s why I’m so pumped to roll out a complete metabolic strength program that gets real results inside BFF Strong!

What People Are Saying About The BFF Strong Workouts:


Join Us Inside:


For Women Over 40  Committed To Taking Action To Get A Strong, Sculpted Body!

BFF Strong Is For You If…

You’re frustrated with the lack of results from doing workouts on your own and are ready for support and structure to finally reach your goals. You thrive on having a plan that tells you what specific workout to do on what day.

You are looking for the convenience of quick, home workouts that save you time and fit into your busy schedule. 

You’re tired of doing fitness alone and want an amazing community of like-minded women and support from a coach to lift you up, hold you accountable, and have your back every step of the way.


You’re over long, strenuous workouts that leave you wincing in pain for days, and are ready for a more sustainable, age-appropriate approach for lasting fitness.

BFF Strong Is NOT For You If…

You’re just dabbling and not ready to make a serious commitment to your health and fitness. We are looking for serious ladies ready to ditch the excuses and do what it takes to get results!

You’re looking to drastically lose weight as fast as possible. While you will lose inches and reshape your body, this isn’t a weight loss focused program. In fact, as you start dropping fat and adding muscle the scale may not shift drastically. But that scale doesn’t always reflect the new noticeably leaner, fitter you!

You need personalized & customized workouts due to major mobility issues that heavily limit what exercises you can do. If you have questions about joining us based on limitations be sure to message us before signing up so we can make sure it's a good fit.

Don't Miss The Additional Bonuses ($1,074 value)


Healthy Recipe Library

$149 value

Over 100 delicious, healthy recipes from breakfast to dinner to snacks that will fuel your workouts, leave you feeling energized, and make healthy eating something you look forward to!


Live Coaching Sessions

$499 value

Join Becky live weekly to learn the hottest fitness and workout tips, get your questions answered, and gain inspiration to stay the course. All sessions will be recorded to access anytime, so it’s not required to be on live.


14 Day Travel Workout Plan

$79 value

Have a trip coming up but don't want to wait to start working on your goals? Then I've got you covered! When you join us inside BFF Strong you'll get access to this bonus 14 Day Travel Plan with bodyweight and band workouts you can do anywhere!


Fun Monthly Challenges

$149 value

Every month we do fun group challenges on all sorts of topics from fitness, food, to self-growth. These challenges will help you stay motivated and on track, and challenge you in new ways to keep getting results and be your best!


Motivation Masterclass

$149 value

Get access to this 60 minute pre-recorded masterclass where I will help you to uncover the keys to lasting inspiration for your health and fitness journey!


Downloadable Fitness Training Guide

$49 value

This bonus downloadable pdf guide answer all your top questions about working out such as what weight to use, how often to workout for best results, should you workout barefoot, or how to stay motivated & consistent with your workouts.

BFF Strong Is For You If…

Structured 30-minute strength workouts you can do on your own schedule!

Demo walk-throughs with form tips so you know exactly how to perform each exercise


3-4 strength training workouts per week with lots of variety to keep it interesting and fun! 


Beginner-friendly with modifications to fit your fitness level!


No gym  required! We use basic home equipment such as dumbbells & bands!


Workout whenever it fits into your busy life and schedule.


Follow along, with pre-recorded workouts you can access on your phone or computer.


Warm-ups and stretch routines to prevent injury & increase flexibility


Fitness calendar and handouts to provide structure to your fitness plan

Ok, Becky, much?

Working with Becky on a 1:1 basis costs $1800/mo for 3 days a week for a minimum of 3 months.


Joining BFF Strong is like having Becky in your home guiding and helping you step by step but without having the price tag that goes with it. The only difference is, instead of her driving to your home, and trying to find a time that works for both of you…


You just log in to her online platform anytime of the day, in any room of your house...or even outside.


Choose the workout for the day...


AND simply follow Becky as she demonstrates the moves, and shows you exactly how long you need each one...AND you'll be having a ton of fun...even your entire family will want to join in!


Want to join others like you, and get Stronger together?

Your Investment

Yearly - Get 2 Months Free!

*Billed $490 USD Every Year



*Billed $49 USD Every Month

Cancel anytime!

    Absolutely!! So many women struggle to lose weight because they try to restrict calories or food groups. This results is a slowed metabolism and stalled results. These recipes are filled with the right balance of ingredients to turbo charge your metabolism and burn more calories.
    Unfortunately, this is not a vegetarian or vegan focused cookbook. I personally believe eating meat from animal sources is part of a healthy, balanced diet. Many of the recipes do include meat or eggs; however, there are some recipes that don’t such as our smoothies, sides, and snacks. Additionally, for our meat-based recipes you can easily swap out for a meat-free protein to make it work for you.
    I get it, you don’t want to spend your entire weekend hunting down ingredients you’ve never heard of. These recipes use common ingredients that can be found in most grocery stores along with lots of fresh, easy to find produce and meats.
    Absolutely not! I know you’re busy and the last thing you want to do is feel like a part-time chef when you already have a lot on your plate. So that’s why I’ve created meals that are simple and easy to create in just minutes. Plus, many of these meals can also be made ahead or cooked in larger batches so you have leftovers to enjoy the next day.
    All recipes are free of gluten, dairy, soy, yeast and peanuts. I’ve also included a variety of egg-less breakfast options if you don’t tolerate eggs or just don’t like them. For other allergies, many of the ingredients can be left out or there’s so many options to choose from you can find another recipe that easily works for you!
    These meals are healthy for the whole family, whether or not they are trying to lose weight. And you may be surprised at how much they enjoy the taste too! For family members looking to lose weight, these recipes will help you to boost their metabolism and for others that aren’t, they help maintain a healthy metabolism and body.
    No. The recipe books and bonus guides are 100% digital. After purchasing, you’ll receive instant access to all your downloads which can be viewed on a computer, mobile device, or tablet. Additionally, we've included instructions on how you can easily get your cookbook printed if you wish to.
    I know the last thing you want is a grocery bill that costs an arm and a leg, but eating healthy doesn’t have to break the bank. These meals are so delicious you’ll spend less money from dining out and you’ll feel so full and satisfied from these meals you’ll find that you’ll be eating less than you were before.

P.S. In Case You've Skipped Ahead...

Looking for a workout program that won't make you give up family time or leave you feeling like you've been hit by a 🚚 truck? 


Look no further than the BFF Strong Fitness Community!


My hormone-friendly, results-driven membership offers quick and effective strength-based workouts that take less than 30 minutes a day.


No need to risk injury or hormone damage in a crowded gym - our program works, and it works well!


So why not give it a try?


Your body will thank you (and your family might even notice your newfound energy and enthusiasm).


So, don't just sit there, take action and join the fun today!

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